The New York Times today ended it’s paid news retrieval system. I have to say this is one giant step in the right direction. In PR we are always looking for ways to show clients the coverage we garner for them. With tools like del.icio.us and digg, social media sites, it has become easier to [...]
I came across this video this morning (blog post here), I think it does a great job of illustrating — not just defining — the concept known as Web 2.0. Why is this important? Good question, if companies, organizations, marketers and communicators don’t figure out Web 2.0 and then find a way to implement it [...]
In a recent post, Russ Page talks about the value of PR versus using PPC advertising on the Web.
You know, I am a relative newcomer to the PR field, but I think I see where executives have a hard time with PR. Executives are concerned with value, and PR, unlike advertising, doesn’t always bring immediate [...]
I’ve posted a few times about the learning curve of new media channels. Digg is undoubtedly one of the biggest trends of the Web 2.0 movement. So besides the terms of agreement that we all sign to register. What do you think about “Digg”ing yourself?
A number of people of have commented on using Digg. Read [...]
As I have written before, here and here, with the continuing evolution of the media, it becomes important for us — as communicators — to figure out how to use all of these new channels and methods.
I am probably one of the last to hear about youtube and the lonelygirl15.com hoax/stunt??? It was brought to [...]
So you’ve got something to say? Don’t feel like typing? You’d rather let your lips do the walking, that’s fine, but how many people are really going to listen to what you have to say?
As a communicator, I really get a kick out of the new communications channels the Internet has provided, and podcasting is [...]
I have been sitting on this post since the YouTube and DCI Communications hit the fan, but a post today on PR Squared has led me to at least pitch my two cents in.
I think the problem with any new media channel is that we don’t quite know how to use it. Like a new [...]
