PR: The Trust Factor
By Kris | September 28th, 2007 | No Comments »I came across two opinion statistics this week that made me wonder where we’re headed. Trust is a huge issue, in my business, public relations, trust is key. I learned, and firmly believe, that image is nothing, reputation is everything.
In the latest American Pulse Survey published by BIGresearch, trust is virtually non-existent for politicians and [...]
